Google recently came out with a series of web videos called "search stories," vignettes that tell a sweet little tale about a character based on what they type into the Google search bar. Surprisingly, one story has a bit of a feminist bent. Though we can't see the person behind the keyboard, the search terms make it clear that it's a young girl who's into science (pleo robotic dinosaurs, to be precise) and who worries about fitting in at a new school. She searches for tips on joining the school's girly activities (the cheerleading squad or the volleyball team) and even considers joining the prom committee. But then, hesitantly, her mouse hovers over the search bar as she types in "starting a robotics club." The music swells, and instantly, we know that the girl has found the courage to take on her true calling. Kudos to Google for refusing to play into gender stereotypes! -Naomi
Friday, January 29, 2010
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